Our neighbourhood rating is based on a combination of the rural/urban-ness of a place (urban = worse in terms of risk) and the Index of Multiple Deprivation – we compile this information from the official statistical bodies linked below.

Please note that even “reasonably affluent” areas can score fairly low on the index of multiple deprivation – it’s not making a judgement on your wealth or delightful street – it’s more an indication of the range in the area.

Please follow the links below to see our data sources.


Rural/urban-ness ons.gov.uk
Indices of deprivation gov.uk


Rural/urban-ness ons.gov.uk
Indices of deprivation gov.wales


Rural/urban-ness gov.scot
Indices of deprivation gov.scot

Northern Ireland

Rural/urban-ness nisra.gov.uk
Indices of deprivation nisra.gov.uk

Contains National Statistics data © Crown copyright and database right [2017]  
Contains public sector information licensed under the Open Government Licence v3.0

Help us improve this rating

Wrisk isn’t like a normal insurance service – we are always learning and that includes improving the way we assess risk. If you think this Wrisk Factor should be rated differently – please tell us why.

If your feedback results in a rateable change that can be validated as truly predictive by our actuaries and data-scientists – we’ll reward you with an instant credit to your Wrisk balance and/or some Wrisk swag! 😁

Please remember that the validation process can take some time as we need to correlate stuff against historic claims information. Also – evidence with data beats opinions every time.


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